Subsidiary companies VGTRK and Rostelecom that produce non terrestrial TV channels packages – Digital Television (CTV) and NKS Media will merge resources. Such information was published by Vedomosti with reference to Deputy CEO VGTRK Dmitry Mednikov and Sergey Kalugin, President of Rostelecom. Two government companies executed MOI and now are being prepared for the deal.
CTV package includes 13 non terrestrial channels, Signal Media Company distributes them. Total groups’ subscribers’ base is 39 mln.households.
NKS Media has 5 such channels. 51 mln.viewers watch them. Revenue from these channels was around 1,4 bln.RUB last year.
The production of TV channels is supplementary business for Rostelecom – channels are profitable but it is more effective for VGTRK to manage them.
Digital Television is one of the largest market players by audience and by revenue. After the deal, the company will become the largest non-terrestrial TV market player. (16% of the market).