Erik Bosgoed of Groupon International: “We may start exporting from Russia instead of importing”

Groupon, which began operating in Russia in 2010, has asserted itself since then as a leader in the Russian coupon sales market. The site has also developed a cross-border business, selling virtually anything from smartphones to tableware and cappuccinators to Russian consumers.

Erik Bosgoed, head of logistics at Groupon International GMBH Switserland, explained to East-West Digital News how this business was built, why it has been suspended due to the ruble crisis, and what can be expected next. This interview is an excerpt from an industry report recently published by EWDN.

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