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GAZZAEV SUGGESTS SELLING TV RIGHTS ON FOOTBALL MATCHES BROADCAST FOR $700-800 MLN

Head of United Football League, Honored coach of Russia Valery Gazzaev performed with the expansive program of re-forming local football. He declared that the cost for broadcast of TV rights in Russia should cost 700-800 mln.USD. (sovsport.ru) “Yearly TV market – 15 bln.USD, Pay TV – 2 bln.USD. We should try to make it 700 – 800 mln.USD. We should develop football step by step. It is easier to say that we can’t, it’s impossible. But we need to develop the program and follow it. We need distribute TV rights in order to provide financial stability to clubs. One company cannot obtain exclusive rights on broadcast. Tender is important, and at least 2 TV companies should watch matches on air. One company – is better federal, should has the right to broadcast tours’ overview”.

 

He also marked the necessity to create programs in order to popularize football.