LG Electronics (LG) has announced about readiness to launch original 4K content on its Smart TV in Russia in partnership with premium video service
Okko (previously – Play). For the first time this solution was announced on 5th September in terms of international exhibition IFA 2014 in Berlin.
LG and Okka are fully ready technologically to broadcast 4K content on Smart TV, the developed solutions will provide full scale OTT streaming. Owners of Ultra HD TV sets produced by LG will evaluate the novelty already in October. Documentary movies will be available in the first place.
In order to watch original 4K video content, all Ultra HD models produced by LG 2014 is equipped with HEVC codec. In the coming future, streaming 4K video content on Smart TV by LG will be launched by online-cinemas ivi.ru and Megogo.
LG sold in Russia around 1 mln.devices in TV sets segment in 2013, in 2014 – almost the same amount. In 2013, Russia took the 3rd place in the global sales after Korea and USA.