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The development of the Russian corporate cloud and web services market, 2016 results

April 2017

Analytical Report (full version)

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Analytical Report (full version)

The development of the Russian corporate cloud and web services market, 2016 results
The development of the Russian corporate cloud and web services market, 2016 results
April 2017

The development of the Russian corporate cloud and web services market, 2016 results

April 2017

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J'son & Partners Consulting presents the results of the Russian corporate cloud and web services market research.

 

This review presents brief results of the study. Full versions of the research can be obtained by contacting news@json.tv

 

The market evaluated in this study is understood as the consumption of the following corporate cloud and web services in Russia:

  • Cloud services:

       SaaS: Transactional and analytical applications as a service, office and business applications as a service, including collaboration services with documents and internal workflow unified communications as a service (Including virtual PBX services).

       IaaS: Server capacities as a service and a personal computer as a service.

  • Web services:

       submission of reports to tax and other regulatory bodies;

       External electronic workflow, includingjuridically significant;

       Electronic data exchange;

       Inter-machine communication services.

 

According to J'son & Partners Consulting, the volume of the Russian corporate cloud services IaaS, SaaS and VTSS market grew by 40% in 2016, and, taking into account web services (reporting, EDI) reached 20 billion rubles.

 

J'son & Partners Consulting predicts that in the conservative scenario of market development (CARG 28%) in 2021 its aggregate volume will be about 70 billion rubles, and with the optimistic scenario - 80-100 billion rubles in 2021 (CARG 40%), which will make the market of corporate cloud and web services one of the most investment-attractive segments of the Russian economy, not only in terms of growth rates, but also in terms of growth in demand in monetary.

 

The results of the IaaS, SaaS and BATS market research are also available as separate reports

 

For each of these markets, a mathematical model has been developed in the coordinates "ARPU - the number of customers", which allows you to arbitrarily select the target market segment and evaluate its volume and dynamics in money and in kind, thus determining the actual position of the provider's product in the target market segment.

 

This model is the basis for developing a financial and economic model of the product, which allows to develop the product as a managed investment project. The product model can be developed both by the provider's specialists independently, and with the help of consultants from J'son & Partners Consulting.

 

 

Detailed research results are presented In the full version of the report:

 

The Russian corporate cloud and web services market in 2014-2016, forecast to 2021.

(Includes three reports: 1, 2, 3)

 

You can purchase various research segments in the form of separate reports on the directions:

 

 Report 1. Russian market of VPBX/UCaaS in 2014-2016, forecast up to 2021

 Report 2. Russian IaaS market in 2014-2016, forecast up to 2021

 Report 3. Russian corporate SaaS market in 2014-2016, forecast to 2021

 

 

The contents of the General Report, including markets (SaaS, IaaS, VPBX, web services):

 

1. SUMMARY

 

2. CORPORATE CLOUD AND WEB SERVICES: definitions and classification

2.1. Transaction and analytical SAAS

2.2. Office SAAS

2.3. Communication SAAS: Unified Communications As A Service (UCAAS), virtual PBX and corporate messengers

2.4. Infrastructure As A Service

2.5. WEB-services of external electronic workflow (including juridically significant)

2.6. WEB-services of the Internet of things and inter-machine communications

 

3. World and Russian market of corporate cloud services

3.1. Evaluation and forecasts for the cloud services world market until 2020

3.2. Evaluation and forecasts for the Russian market until 2021

 

4. Office, transactional and analytical SAAS

4.1. Major players and their decisions

4.2. Trends, drivers and constraints

 

5. Communication SAAS: Unified Communications As A Service and Virtual PBX

5.1. Major players and their decisions

5.2. Market volume and segmentation by user type

5.2.1. The volume and dynamics of the market in 2014-2016

5.2.2. Market structure in vertical (sectoral) section

5.2.3. Market structure in the horizontal section (by the size of user companies)

5.2.4. Market structure in territorial aspect

5.3. DRIVERS

5.3.1. More efficient model of provider-user interaction, built on the principle of win-win

5.3.2. Increasing demand in small and medium-sized businesses, increasing the prevalence of the BYOD model and mobility of employees

5.4. Constraints

5.5. Trends and forecasts

5.5.1. By the number of subscribers (enterprises and users)

5.5.2. By market volume in monetary terms

5.5.3. By shares of competitors

 

6. Infrastructure As A Service

6.1. Major players and their decisions

6.2. Trends, drivers and constraints

 

7. WEB services for the Internet of things and inter-machine communications

 

8. WEB services of external electronic workflow

8.1. Key Players

8.2. Volume and dynamics

8.2.1. Juridically significant electronic document management involving personnel (EDI and Reporting) and automatic exchange of electronic data

8.2.1. Automatic provision of juridically significant fiscal data in the CRF

 

9. Models of the markets

9.1. Methodology of using the market model

9.2. SAAS market model

9.3. VATS.UCAAS market model

9.4. IAAS market model

 

List of figures

Fig. 1. The volume and dynamics of the Russian corporate cloud and web services market, 2014-2016, million rubles

Fig. 2. Definition and key characteristics of the cloud computing model

Fig. 3. The main differences of the EDC market from EDI

Fig. 4. Estimates of the public B2B cloud services global market, actual for 2012-2015, estimate for 2016 and forecast Fig. 5.for 2017-2020, billion US dollars

The volume and structure of the global market of corporate cloud services, the fact for 2012-2015, estimate for 2016, billion US dollars

Fig. 6. Preferred deployment models for key business application, 2016

Fig. 7. The volume and structure of the Russian corporate cloud and web services market, the fact for 2014-2016, the forecast for 2017-2021, million rubles

Fig. 8.Estimation of the structure of server infrastructure and business applications in monetary terms in the context of deployment models (installation on the consumer side - on-premise and consumption in the cloud or web service format) consumption in Russia, 2016

Fig. 9. Provision of servers for medium, small and micro business enterprises in Russia, India and the USA, 2013

Fig. 10. Position of the main groups of players in the SaaS market in Russia in terms of revenue, 2016

Fig. 11. Position of the main groups of players in the SaaS market in Russia according to the size of the client base, 2016

Fig. 12. Volume of SaaS consumption in Russia, the fact for 2012-2016, forecast for 2017-2021, million rubles

Fig. 13. Vertical (sectoral) structure of SaaS consumption in Russia, the fact for 2016, forecast for 2021, %

Fig. 14. Horizontal (by the size of client companies) SaaS consumption pattern in Russia, the fact for 2016, forecast for 2021, %

Fig. 15. Geographical structure of SaaS consumption in Russia, the fact for 2016, the forecast for 2021, %

Fig. 16. Shares of major groups of players in the market by revenue and size of the client base, 2016

Fig. 17. The most important criteria when choosing a provider of VPBX, 2015.

Fig. 18. "What is the difference between your provider and others?", The market as a whole, 2015.

Fig. 19. Reasons for choosing a provider of VPBX, by providers, 2015.

Fig. 20. Plans to change the provider of VPBX in 2015

Fig. 21. Reasons for changing the provider / Refusal from the VPBX service, 2015.

Fig. 22. The volume of the VPBX market in physical terms, ths entities, 2014-2016

Fig. 23. The volume of the VPBX market in monetary terms, million rubles, 2012-2015

Fig. 24. ARPU in the Virtual PBX market, rubles, 2014-2016

Fig. 25. Structure of the VPBX users on verticals, 2016

Fig. 26. Horizontal structure of the VPBX users (by the size of user companies), 2016

Fig. 28. Labor productivity * in Russia by industry, in % of that in the USA

Fig. 29. Ways to increase retail banking and other retail segments productivity

Fig. 30. Forecast of the VPBX market in physical terms, ths entities, 2017-2021

Fig. 31. The forecast of the VPBX market volume in monetary terms, million rubles, 2017-2021

Fig. 32. Shares of the main groups of players in the market by revenue and size of the client base, 2021

Fig. 33. Position of the main groups of players in the IaaS market in Russia in terms of revenue, 2016

Fig. 34. Position of the main groups of players in the IaaS market in Russia according to the size of the client base, 2016

Fig. 35. The volume of IaaS consumption in Russia, the fact for 2012-2016, the forecast for 2017-2021, million rubles

Fig. 36. The vertical (sectoral) structure of IaaS consumption in Russia, the fact for 2016, the forecast for 2021, %

Fig. 37. Horizontal (by the size of client companies) IaaS consumption pattern in Russia, the fact for 2016, forecast for 2021, %

Fig. 38. Geographical structure of IaaS consumption in Russia, fact for 2016, forecast for 2021, %

Fig. 39. The number of telemetry devices with WAN connection in Russia, the fact for 2010-2016, forecast for 2017-2021, thousand pieces

Fig. 40. Structure of WAN-connections of telemetry devices, estimation for 2016.

Fig. 41. The location of IoT platforms in the IoT / M2M ecosystem

Fig. 42. The volume and structure of the video surveillance services market (WAN-camera connection, data storage and processing services), the fact for 2014-2015. Estimate for 2016, forecast for 2017-2021, million rubles

Fig. 43. The volume of all types of web services of external electronic workflow (including legally significant) consumption in Russia, the fact for 2014-2015, forecast for 2016-2021, million rubles

Fig. 44. Industry structure of external electronic workflow (including legally significant) services consumption in Russia, fact for 2016, forecast for 2020,% %

Fig. 45. The volume of the service of providing legally significant electronic reporting consumption in Russia, the fact for 2014-2016 in a web format, the forecast for 2017-2021, million rubles

Fig. 46. ​​The volume of legally significant external electronic workflow between contractors ("EDO") consumption in Russia in the web format, the fact for 2014-2016, the forecast for 2017-2021, million rubles

Fig. 47. Volume of automatic electronic data interchange (EDI) consumption in Russia in web format, fact for 2014-2016, forecast for 2017-2021, million rubles

Fig. 49. The model of the Russian IaaS market in the coordinates "ARPU - the number of customers" in 2014-2016

Fig. 50. Gaussian distribution of the share of service users from the total number of service consumers in the segment in the coordinates "ARPU - number of clients"

Fig. 51. The model of the Russian broadband market in the coordinates "ARPU - the number of customers" in 2015. The fragment of the curve in the range of values ​​of ARPU to 5 thousand rubles. And the number of customers to 3 million

Fig. 52. The model of the Russian SaaS market in the coordinates "ARPU - the number of customers" in 2014-2016

Fig. 53. The model of the Russian VPBX / UCaaS market in the coordinates "ARPU - the number of customers" in 2014-2016

Fig. 54. The model of the Russian IaaS market in the coordinates "ARPU - the number of customers" in 2014-2016. Exponential dependence

Fig. 55. The model of the Russian IaaS market in the coordinates "ARPU - the number of customers" in 2014-2016. Power dependence.

 

List of tables

Table. 1. Segment coverage by key Russian players EDI / “EDO”

 

 

 

The newsletter was prepared by J'son & Partners Consulting. We make every effort to provide factual and forecast data that fully reflect the situation and are available at the time of the release of the material. J'son & Partners Consulting reserves the right to revise the data after the publication of new official information by individual players.

 

 

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J'son & Partners Consulting presents the results of the Russian corporate cloud and web services market research.