J'son & Partners Consulting presents the results of a study of the Russian VPBX / UCaaS market 2014-2016 with the forecast up to 2021.
The report presents the total volume and dynamics of the market for 2014-2016, the structure of consumption in terms of the consumer companies size, their sectoral and territorial affiliation.
For the market as a whole and for its individual segments, a forecast for 2017-2021 and the main development factors have been determined.
In addition, the report presents the mathematical model of the market in the coordinates of "ARPU - the number of customers", which allows you to arbitrarily select the target market segment and evaluate its volume and dynamics in money and in kind, thus determining the actual position of the provider's product in the target market segment.
This model is the basis for developing a financial and economic model of the product, which allows to develop the product as a managed investment project. The product model can be developed both by the provider's specialists independently, and with the help of consultants from J'son & Partners Consulting.
Detailed research results are presentedIn the full version of the report:
The Russian VPBX / UCaaS market 2014-2016, the forecast until 2021
1. Communicational SAAS: Unified Communications As A Service (UCAAS), virtual PBX and corporate messengers
2. Communicational SAAS: Unified Communications As A Service and Virtual PBX
2.1. Major players and their decisions
2.2. Market volume and segmentation by user type
2.2.1. The volume and dynamics of the market 2014-2016
2.2.2. Market structure in vertical (sectoral) section
2.2.3. Market structure in the horizontal section (by the size of user companies)
2.2.4. Market structure in territorial aspect
2.3.1. A more efficient model of provider-user interaction, built on the principle of win-win
2.3.2. Increasing demand in small and medium-sized businesses, increasing the prevalence of the BYOD model and mobility of employees
2.5. Trends and forecasts
2.5.1. By the number of subscribers (enterprises and users)
2.5.2. By market volume in monetary terms
2.5.3. By shares of competitors
3. Модель рынка
3.1. Методология использования модели рынка
3.2. Модель рынка ВАТС/UCAAS
Fig. 1. Shares of major groups of players in the market by revenue and size of the client base, 2016
Fig. 2. The most important criteria when choosing a VPBX provider, 2015
Fig. 3. "What is the difference between your provider and others?”, The market as a whole, 2015
Fig. 4. Reasons for choosing a VPBX provider, by providers, 2015
Fig. 5. Plans to change the VPBX provider in 2015
Fig. 6. Reasons for changing the provider / refusal from the VPBX service, 2015
Fig. 7. The volume of the VPBX market in physical terms, ths entities, 2014-2016
Fig. 8. The volume of the VPBX market in monetary terms, million rubles, 2012-2015
Fig. 9. ARPU in the Virtual PBX market, rubles, 2014-2016
Fig. 10. Structure of the VPBX users on verticals, 2016
Fig. 11. Horizontal structure of the VPBX users (by the size of user companies), 2016
Fig. 12. Territorial distribution of VPBX companies-consumers in Russia, 2016
Fig. 13. Labor productivity * in Russia by industry, in % of that in the USA
Fig. 14. Ways to increase retail banking and other retail segments productivity
Fig. 15. Forecast of the VPBX market in physical terms, ths entities, 2017-2021
Fig. 16. The forecast of the VPBX market volume in monetary terms, million rubles, 2017-2021
Fig. 17. Shares of the main groups of players in the market by revenue and size of the client base, 2021
Fig. 18. Gaussian distribution of the share of service users from the total number of service consumers in the segment in the coordinates of "ARPU - number of customers"
Fig. 19. The model of the Russian broadband market in the coordinates of "ARPU - the number of customers" in 2014. Fragment of the curve in the range of values of ARPU to 5 thousand rubles. And the number of customers to 3 million.
Fig. 20. The model of the Russian market of VPBX / UCaaS in the coordinates of "ARPU - the number of customers" in 2014-2016
The newsletter was prepared by J'son & Partners Consulting. We make every effort to provide factual and forecast data that fully reflect the situation and are available at the time of the release of the material. J'son & Partners Consulting reserves the right to revise the data after the publication of new official information by individual players.
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