J’son & Partners Consulting presents short results of the research of the Russian Online Shopping Market: Baby Products Segment, 2013. In 2013, Russian online shopping market volume exceeded 537 bln RUB with the average growth rate of 42.2% per year for the last five years. One of the most lucrative segments of online shopping is Baby Products with revenues of 35 bln RUB in 2013.
Online Shopping is the process of tangible and non-tangible goods sale via specialized e-platforms, which offer remote ordering.
According to J’son & Partners Consulting estimations, online shopping market in Russia amounted to 537.4 bln RUB in 2013 or 26% of the total Russian e-commerce market. CAGR was 42.2% during 2008 – 2013; it is expected to be 20.2% per year for the five-year period.
According to J’son & Partners Consulting experts’ estimations, baby products segment reached 35 bln RUB 2013, accounting 6.5% of the total online shopping market or 7.3% of the whole retail baby products market, which exceeded 478 bln RUB in 2013 by Retail.ru data.