JSON.TV had an exclusive interview with Oscar Clark, world known evangelist at Unity Ads & Everyplay, Unity Technologies, about new trends in game development and game monetization.
Слушайте подкаст программы:
Oscar shares his views about useful monetization techniques and importance of video advertising. Developers have to use some tricks to approach audience without annoying players.
His example of good monetization strategy is Crossy Roads game.
The White Nights Mobile & Social Games Conference is an international mobile & social game development and marketing conference. The White Nights conferences attract influential professionals and developers in the mobile game industry and take place three times a year in February (Helsinki), in June (St. Petersburg) and in October (Moscow).