Location: Barcelona, Spain

Organizer: GSMA

Date: 2021-06-28 - 2021-07-01

Added by: JSON TV

GSMA announced a rescheduling of its world-class MWC series for 2021. MWC 21 Barcelona will take place between 28 June – 1 July 2021. Moving MWC 21 Barcelona, initially scheduled for the first week of March 2021, allows the GSMA to contend with external circumstances related to Covid-19.


The GSMA is committed and investing so that MWC 21 Barcelona can go ahead safely and offer the unique, unmissable experience that has made it the world’s most important mobile ecosystem convening platform. MWC 21 Barcelona will also have virtual elements to complement the overwhelming demand to convene physically.


MWC Barcelona is the world’s most influential exhibition for the connectivity industry. In 2019, up to 2,400 exhibitors, 8,000 CEOs and 59% of the industries’ most important decision makers gathered here. And now we’re back for 2021. It’s the place where you can make remarkable connections with everyone who’s anyone – all under one roof.


MWC Barcelona is all about Connected Impact, our key theme for this event which encompasses the most ground-breaking technology of today – and explores how it can shape the way we live tomorrow:


1. Connectivity

- 5G deployment & 6G Planning

- Open RAN

- Enterprise & Private Networks

- Building to the Edge

- Connectivity for Good

- Telco Cloud


2. Connected Industry

- Industrial IoT

- Vertical use cases, opportunities & outlook

- Digital Supply Chain

- Telcos as the ideal partner for all industries

- IoT-enabled industries


3. Artificial intelligence

- AI-ready Industry & Enterprise

- AI & Employment of the future

- Getting past bias with AI

- The role of AI in building public trust


4. Startup Innovation 

- Founders (Growth, Product Leadership, Scale Up)

- Corporate Venturing (Open Innovation, Deal Flow)

- Tech Horizon (AI, Quantum Computing)

- Creative Minds (Content Creation, Gaming & E-Sports)


5. Future Society
- COVID-19 Recovery & Tech (Track & Trace, Information spread and misinformation, Digital Health services)

- The new workplace (Remote work, Bandwidth & Connectivity, The new shape of the enterprise market)

- Tech for Good


6. Creative Technology 

- Mobile entertainment do’s and don’t’s

- E-Gaming and Engagement

- Mobile tech at the heart of creative arts

- Media platforms and over-fragmentation

- The future of events – physical and online


7. Customer Experience 

- Customer journey and segmentation/personalisation

- The power of data & AI in engaging the customer

- The future of personalised advertising


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