- Mainpage
- Russian ICT News
-
Advertising
473901
Broadband World Forum returned to Europe with a bang last month. 4,258 attendees from 93 countries spent three days at the Messe Berlin hearing from the top-tier of global network operators.
...
1198
0
0
7 November 2017
Welcome Benin, Brazil, Ethiopia, Indonesia, Mozambique, Philippines and Sierra Leone to ITU Telecom World 2017! Joining the event for governments, corporates and SMEs for the first time, these countries shared their leading telcos, SME innovations, strategies, policies and opportunities on the showfloor and throughout the event.
...
1187
0
0
27 September 2017
To a backdrop of high-speed luge, real-life ski jumps and figure-skating- and the background soundtrack from “Frozen”- the Korea Pavilion highlighted the state of the art technologies which will power the upcoming PyeongChang Winter Olympics, delivering a truly immersive experience for visitors. Technologies on show and to experience included 5G, AI, IoT, VR, UHD and UWV.
...
1161
0
0
26 September 2017
On September 24, the Vice Mayor for Economic Affairs in Busan, Kim Young-whan, welcomed a dozen distinguished Ministers from across Asia, Africa and the Middle East to participate in an interactive Smart City Tour at the Busan IT Industry Promotion Agency (BIPA), to witness first-hand the innovations behind the Smart City infrastructure in Busan and to exchange and share ideas for advanc...
1190
0
0
26 September 2017
Earlier this month RetailNext, a global provider of retail analytics solutions with Russian connections, secured $125 million in growth funding. The company intends to use the new funding to strengthen its presence in North America, Europe and Asia, pursue relevant strategic acquisitions, and grow in new markets....
1223
0
0
18 May 2015
HotelTonight, a mobile booking application that helps travelers reserve hotel rooms at the last moment, is coming to Russia, the US company announced via Twitterearlier this month.
...
1238
0
0
28 April 2015
As the Russian economy braces itself for a recession in 2015, belt-tightening measures by Russian businesses are set to include significant advertising budget cuts. In a much more result- and value-oriented advertising environment, companies will look more to online and contextual models, rather than traditional mediums such as TV....
1275
0
0
4 February 2015
Trivon AG, the Switzerland-based company which does business through its subsidiaries under the Virgin Connect brand in Russia, has acquired 75% Speedyline, a triple-play operator operating in the Moscow region. Trivon has also got option for the further purchase of the remaining 25%....
1178
0
0
26 January 2015
Yandex NV (YNDX) sank to a record in New York after Goldman Sachs Group Inc. cut the stock to sell, forecasting a 31 percent drop in the Russian Internet company’s earnings this year as a weaker ruble dissuades advertisers from increasing spending....
1269
0
0
21 January 2015
Vaizra Investments, the fund belonging to VKontakte founders Lev Leviev and Vyacheslav Mirilashvili, has invested in startups Moovit and Boxed. Moovit is an Israeli app which helps users to plan journeys on public transport, and Boxed is a US app for wholesale buyers....
1419
0
0
19 January 2015
Whenever you spot someone on the Moscow metro taking a photo with their mobile phone, chances are you have just witnessed a combination of two things that are widely popular in the Russian capital....
1226
0
0
16 January 2015
A tech startup that is looking to make those hellish trips to the shoe store a thing of the past has won a grant of 15 million rubles (approximately $275,000 at the current exchange rate) from Skolkovo Foundation....
1173
0
0
23 December 2014
Last week, CityAds Media, a Moscow-based international performance advertising platform, announced the acquisition of Madnet. This mobile advertising platform had been launched last year by Tinkoff Digital, а Russian developer of innovative Internet and mobile advertising technologies, as “the first real-time bidding (RTB) platform in Russia for mobile devices.”...
1241
0
0
18 December 2014
During three weeks, from November 18 to December 12, InnoFest will bring together more than 1,000 young scientists from among university students and postgraduates, as well as research fellows representing research institutes from the Nizhny Novgorod region. High-level government officials and business people from both the domestic and international entrepreneurial communities are also e...
1225
0
0
10 November 2014
Russia’s fast growing e-commerce market – including its cross-border segment that is growing by around 75% this year – will be covered with special attention at the Swiss E-Commerce Conference with the participation of Accenture, the Otto Group and East-West Digital News. The event, organized by the Netcomm Suisse industry association, will be held on November...
1132
0
0
7 November 2014
Scientists at the Tomsk Polytechnic University (TPU) are working on a new 3D printer they claim will enable the printing of body components for spacecraft and submarines, the TPU website announced.
According to Alexei Yakovlev, head of the TPU’s Institute of High Tech Physics, “Five different technologies have been developed to produce nanopowder and nanopowder-based materials. W...
1177
0
0
5 November 2014
Amsterdam and Moscow – Yandex (Nasdaq:YNDX), one of Europe’s largest internet companies and the leading search provider in Russia, today announced its financial results for the third quarter ended September 30, 2014....
1257
0
0
23 October 2014
In terms of federal program Development of TV and Radio Broadcast in Russia for 2009 – 2015, contractor will have to place in October-November 2014 advertising videos and banners in the Internet.
...
1159
0
0
8 October 2014
Momentous event is starting this week in Moscow, important not only for communication market in Russia but for the economy of the country in general. Global Advertising Summit – organized by the Moscow’s Government and Russian representative of the International Advertising Association with the support of FAS, Chamber of Commerce and Industry and leading industry organizations.
...
1269
0
0
7 October 2014
The creation of the Unite Seller organized by largest Russian media holdings – VGTRK, First Channel, Gazprom Media and NMG will help to influence positively the Russian market, considers the General Director of TNS Russia Ruslan Tagiev, «In the current situation – russian advertising market is in the difficult situation, such actions as creation of one center – which is res...
1264
0
0
6 October 2014
USA is a global market leader – programmatic
...
1190
0
0
30 September 2014
The project will help to understand the cooperation: client – agency.
...
1214
0
0
29 September 2014
Despite the economic situation, the segment will keep high growth rates. Context advertising became #2 media in Russia – by volume of investments and #1 – by dynamics. The segment has grown for 24% in 2013, while internet advertising gained 27%. According to Dentsu Aegis Media, the growth will be 22% in 2014. The positive factors will be - sellthrough (share of bought out advertising p...
1166
0
0
29 September 2014
Department of Mass Media and Advertising executed the contract with Maxima Telecom.
...
1192
0
0
26 September 2014
Online cinema ivi.ru – first among Russian platforms has launched the technology, which allows to use interactive – to communicate with users in mobile video advertising. Now it is possible not only use informational messages but more complicated scheme for communication with targeted audience.
...
17812
0
0
22 September 2014
Online cinema ivi.ru has launched interactive advertising formats on mobile devices. The product was tested in traditional web and has showed good results: the number of interactive advertising campaigns increased 3,5 times more in 1H2014.
...
17831
0
0
19 September 2014
Legendary international advertising festival Golden Drum will start on 7th October in Slovenia.
Interview with Deputy CEO of the Festival Barbara Krajnc.
...
17720
0
0
10 September 2014
Do banks receive the feedback from the phone calls to clients; is it possible to refuse from such calls?
FF.ru asked these questions to banks’ representative.
...
17755
0
0
8 September 2014
VisioBox has developed the system of cloud distribution of digital content. Company’s terminals will be installed in trading centers and public transport. Terminals’ owners will be able to place their videos and revenue from advertising.
...
17810
0
0
5 September 2014
And according to their clients, also analysts, knowledge and clearness in work.
Buman Media agency surveyed 100 PR directors of large Russian and international companies and identified main tendencies in relations of PR Departments with external partners.
...
17698
0
0
4 September 2014
Mobile advertising network AdCamp and the most popular Russian online cinema ivi.ru announced about implementation of MRAID technology in mobile services ivi.ru....
17762
0
0
4 September 2014
According to the government decree, the cost of agreements will be calculating by two formulas. First for the contracts concluded till 12th December 2012 – 7.7 times price increase. Second – for new agreements that will be executed after the decree come into force. According to this formula, base rate is 16 thousand RUB.
...
17728
0
0
3 September 2014
According to Havas Media’s research, global goods turnover via social networks in 2013 was 9 bln.USD and can increase twice by 2015.
...
17782
0
0
2 September 2014
“Gema Motors”, and auto dealer holding belonging to Alexander Geller, may soon become a key player in the Moscow outdoor ad market. After the auction, scheduled for Thursday, it can get over 1.3 thousand ad sites for 20,4 billion rubles.
...
17923
0
0
2 September 2014
By Vladimir Tsvetkov, managing director, SapientNitro Russia
...
17829
0
0
1 September 2014
"Yandex" will start selling contextual advertising in "VKontakte", Russia's largest social network, said an informed source in one of the online companies.
...
17775
0
0
1 September 2014
According to consolidated financial report for 1H2014, bank’s advertising and marketing expenditures reached 7,4 bln.RUB. Sberbank spent on advertising 5,4 bln.RUB in 1H2013 that is 40% less than in 2014. For 2Q2014, bank’s advertising costs increased vs same period in 2013 for 54% and hit 4,8 bln.RUB.
...
17728
0
0
29 August 2014
On August 25, Deputy Prime Minister Arkady Dvorkovich held a special meeting with representatives of the various agencies on the problems of introducing a new procedure of frequencies payment for operators.
...
17700
0
0
28 August 2014
RBC has published the TOP-20 Russian advertisers rating. Russian biggest media and Internet ad buyers surpass the overall market pace: in H1, 2014 they increased their ad baying spending at 8% while total Russian electronic ad market growth only came to 3% over the same period.
...
17756
0
0
27 August 2014
The "digital inequality" elimination project implementation will create up to 2 million new jobs and will seriously increase the GDP, said the head of the Ministry of Telecommunications Nikolai Nikiforov at a meeting with the General Secretary of the International Telecommunication Union Hamadoun Toure. This was reported by the press service of the Ministry.
...
17795
0
0
27 August 2014
Mail.ru Group has lowered its revenue forecast for 2014 due to a fall in display advertising sales. Budgets have now been re-allocated in favor of contextual advertising and television....
17766
0
0
25 August 2014
Demand on mobile format ivi.ru increased for 83%, placements on Smart TV – 200%. Web cannot provide the necessary growth dynamics of online video segment in the future.
...
17699
0
0
25 August 2014
Ekaterina Veselkova become the new "Gazprom-Media" deputy advertisements reseller (this structure sell all advertising in the holding), a company spokesman told to "Vedomosti". Ms. Veselkova confirmed this information.
...
18097
0
0
14 August 2014
Internet advertising is occupying an increasingly important position in Belarus: in 2012-2013 this segment grew by more than 220% in the monetary terms. This data is contained in a research released today by J'son & Partners Consulting.
...
17818
0
0
14 August 2014
Gransjoy project launched on a campaign to raise 200 thousand rubles on Boomstarter crowdfunding site. The funds will be invested in development of the original service for tourist parcels dispatching.
...
1274
0
0
8 August 2014
A contemporary St. Petersburg citizen could not survive without a mobile phone. Smartphones have become an indispensable part of people's. According to J'son & Partners Consulting analysts, the total Russian market of "smart" phones will reach 39.9 million units within a four-year term. The share of smartphones in the sales of all mobile devices will increase u[ to 92%.
...
1193
0
0
8 August 2014
Seller of internet advertising reported about high growth rates.
...
17755
0
0
8 August 2014
Segment of media advertising without video has shown negative dynamics due to the changes in demands in the segment.
...
17747
0
0
8 August 2014
Share of Russian companies on global OTT videservice market in 2013 was less than 1%, according to J’son & Partners Consulting data. By 2017 global OTT market can reach 28,9 bln.USD, it has increased per 3,1 times for the last three years.
...
17709
0
0
7 August 2014