The Ushnitsky twins were born in Yakutia in a village in northeastern Siberia, where winter temperatures can drop to minus 60 degrees Celsius. Their game – The Secret Society – has been installed 15 million times from the App Store, Google Play and social networks.
iPhone users alone bring the Ushnitsky brothers and the publisher $11,000 per day. How have the twins managed to conquer the international market from the coldest place on Earth?
