J’son & Partners Consulting - Pay TV Market in the Republic of Kazakhstan

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17 марта 2015 г.
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Маркетинг, реклама, PR

General Market Description

According to the J'son & Partners Consulting’s methodology, Pay TV subscribers are those users who willingly decided to connect Pay TV services (sign an agreement, choose best tariff) and who pay subscriber fee, charged by Pay TV operator.

In Kazakhstan, there are Pay TV users and other categories of users – users of free packages, provided by OTAU TV operator and pirate satellite dishes, which are potential users of extended package offers, in total – around 620 thousand HHs.

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